Quickteller, the leading consumer digital payments platform, powered by Interswitch, has announced the selection of the top six participants.
At a press briefing addressed in Lagos, the firm pointed out that the announcement followed hundreds of entries of prospective talents contending for the ‘QuicktellerBarz and Notes’ music talent show.
Quickteller’s Group Marketing and Corporate Communications, Brand Manager, Priscilla Iyari announced Okechukwu Chiamaka Lovette, Ann Nankling Damar, Martins Asogwa, Emmanuel Elijah, Prince Macaulay-Smith and Bobby Phillip Eze as selected participants.
Iyari said the exercise was keenly contested among the talents as there were over 200 entries from young and creative songwriters across Nigeria, shortlisted to 20, and then to the top and final six.
The contestants who have now successfully scaled through the adjudication process he disclosed were judged based on qualities such the originality, vocals, writing skills, creativity, flexibility, willingness to evolve, and the ability to leverage value.
Celebrity singer and songwriter, Omawumi Megbele and Celebrity producer, Gospel Obi (Gospel On DeBeatz) were members of the panel who selected the top 6 finalists.
Speaking further, Iyari mentioned that Talents would now proceed to the production camp where their career in music will be shaped by seasoned players in the music business.
The music trainers include: celebrity DJ Kaywise, as well as popular music producers such as Speroach beatz, Yung Willis, Rexxie pondabeat, Gospelonde beatz, and P Prime.
Iyari stated to guide these artists, useful insights into the music business would be delivered by established Producers, On-Air-Personalities, DJs, as well as other celebrity Music Artistes, adding that Talents will also be recipients of lessons in career sustenance, and how best to create value out of their nascent individual brands.
Speaking on the idea, the Group Head, Brands & Communications, Group Marketing and Corporate Communications, Interswitch, Tomijogun Ogunlesi, noted that the Quickteller Barz and Notes show was carved out of digital payment platform’s connection to the Nigerian creative space.
He said, “We are thrilled to have made this show a reality. It was conceived from our deep-rooted love for Nigeria’s creative scene, which has informed our decision to seek avenues to provide the needed support, ensuring that these creatives get a platform to showcase them to the world.
“We firmly believe that Quickteller Barz and Notes will set the stage for all aspiring artists out there looking to explore their passion for music. Our goal, with the show, is to develop all-rounded talented artists; from songwriting to music production to personal branding.”
He added that Nigerians could also be a part of their journey by following the show on social media, including: Facebook and YouTube, where it will be streamed for five weeks.
Each participant will have their original music produced and promoted on their behalf by Quickteller, and ultimately get a boost to give the them the visibility and leverage required to make them international sensations.