Team Future of Dance has emerged as the winner of the Afrobics dance competition of this year’s Felabration in commemoration of the life and activities of the late Afrobeat legend, Fela Anikulapo Kuti, proudly sponsored by Fearless energy drink, produced by Rite Foods.
The team’s outstanding performance at the competition won it the cash prize of N1 million as it defeated 10 other contestants.
While it secured the overall winning prize, Team Style and Team Afrika 90 came second and third, with the prize of N500,000 and N250,000 respectively.
The selection of the winners was done at the Afrika Shrine in Ikeja, Lagos, the venue of this year’s Felabration, which will hold from October 11 to 17, with the theme: “Viva Nigeria Viva Africa.”
The judges, with Kunle Anikulapo-Kuti, one of late Fela’s sons, as a member, were overwhelmed with the beautiful dance steps of the winning team, while the audience expressed their delight with a standing ovation.
Other teams that participated in the contest were Star Kids Academy, Octopus Dance Zone, Kings and Queens Art Academy, Afy Dance House. Expd Dancer, Ben Dancer, Ultimate Stepperz Crew, and Oyedepo Oluwatobi Daniel, with much attraction to the famous Fela’s song “Zombie o, Zombie” released in 1977.
Commenting on the competition, Kunle Anikulapo-Kuti, a member of the Felabration organising committee, said Afrobics is a unique mix of African beats and dance tunes created by his father, Fela, and incorporated into the one-week event for more excitement.
On the sponsorship by Fearless energy drink, he stated that the brand is on the right trail, having made the right decision to make Felabration bigger and better.
In her remark, the Founder of Felabration, Yeni Anikulapo-Kuti, said the Afrobics dance contest was initiated to keep dance in people’s minds and would be held live next year, as it was restricted to video posts of contestants because of the coronavirus (COVID-19) pandemic.
On the support by the Fearless brand, the Managing Director of Rite Foods Limited, Seleem Adegunwa, explained that the market leader in the energy drink segment resonates with Fela’s positive energy of fearlessness, positivity, and can-do spirit.
The Rite Foods boss disclosed that the company’s contribution to Felabration this year will include a posthumous award for the late Afrobeat king, who made the nation proud globally with his unrivalled musical performance.
On her part, the Company’s Brand Manager, Boluwatife Adedugbe, posits that Rite Foods would use the entertainment platform to energize music lovers with the Fearless brand, which consists of the Fearless Classic and Fearless Red Berry, together with its leading products such as the 12 Bigi variants of carbonated soft drinks, Bigi Table water, and Rite sausages.
Other exciting programmes for Felabration include Arts competition, schools’ debate, with the topic: “COVID-19 is a Blessing,” a Symposium, themed: “The National Question Devolution or Evolution,” with the Moderator/Chairman as Femi Falana, amongst prominent speakers like Senator Shehu Sani.