Smirnoff has appointed DJ Spinall as its brand ambassador.
The event took place at the headquarters of Guinness Nigeria Plc in Lagos.
Speaking at the signing ceremony, Liz Ashdown, the Head of Marketing, Spirits and RTD of Guinness Nigeria Plc, explained the rationale behind the choice of DJ Spinall as its brand ambassador in Nigeria.
Ashdown said: “Smirnoff is recognised worldwide as the world premium vodka drink and also the world’s most renowned party brand where high energy parties are occasioned.
“The party experience gets more exciting when you have the right kind of music.
“DJ Spinall has demonstrated over time that he understands the essence of excitement as far as parties and gatherings are concerned.”
The official unveiling of DJ Spinall as the Smirnoff Brand Ambassador later took place at the Industry Nite held at the Spice Route.
It was a thrilling and energetic party that witnessed the best of disc jockeying from “The CAP” himself.
Guests at the party were not disappointed at the choice of DJ Spinall as the Brand Ambassador by Smirnoff as the entertainment lasted through the evening.
Performances from frontline artistes, such as Mr. Incredible M.I, Wande Coal, Burma Boy and Iyanya added glamour to the event as the guests were left asking for more.
An international disc jockey, DJ Spinall has over a decade of experience.
He is a member of the Coalition of Nigerian DeeJays Worldwide.
He is also currently the official DJ for Channel O Africa, Beat FM and Wande Coal, among others.
He has also been involved with Africa’s top pop singer, Tuface Idibia.