Browsing: Taiwo Oluboyede

The company, which marks its 20 years of operations on August 29, was voted “Nigeria’s Most Popular Brand” in a Top of Mind (TOM) Survey conducted by brand and marketing firm, TOP 50 BRANDS NIGERIA, as part of its comprehensive 2023 Top Brands perception assessment.

The organiser said the selection was a result of a year-long rigorous research, using Brand Strength Measurement index, a model that tests a brand’s ability to deliver its promise to consumers.