Life Continental Lager Beer, a beverage in the staple of Nigeria Breweries Plc, has declared over N10 million prize money to support growth of Igbo traditional dance, culture and high-life music.
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Life Continental Lager Beer, a brand of Nigeria Brewery Limited, on Sunday night in Asaba organised a talent hunt to discover and promote budding talents in traditional highlife music.
Life Continental Lager Beer, a brand from the stable of Nigerian Breweries Plc, has started the search for the 2019 Highlife Music King.
The News Agency of Nigeria reports that N2 million is up for grab in the final which involves five groups in the traditional dance category and 10 singers in the highlife music category.
Addressing the successful budding entrepreneurs at the Cheque and Certificate presentation held at Ama Brewery of NB Plc, Enugu, Olalekan Okubanjo, the Packaging Manager, urged the winners to stay focused on their goals and to invest wisely in their chosen ventures.
Okubanjo assured them that the brand will not abandon them in their endeavour to move their enterprises to the next level