Plans have been concluded to use the 2025 maiden edition of the Miss Environment celebration to launch ecosystem awareness and empowerment of young women.
An environmental engineer and Chief Executive Officer of Kemsy Brownson Services Limited, Kemsy Brown, made the announcement.
The plan, the CEO said, “aims at promoting environmental awareness and empowering young women in Akwa Ibom State as the project, themed: ‘Think Green! Go Green!’ is a celebration of beauty, talent and community service as well as environmental advocacy”.
Winners of the pageant will receive star prize money of N1 million, with the winner taking home N500,000, while the first and second runners-up go home with N250,000 each.
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Registration for the beauty competition is free and open to young ladies between the ages of 18 and 25 and will be from February 18 to March 18, 2025, while the grand finale will take place on May 30 2025 at the prestigious Nelson Mandela Hall of Watbridge Hotels and Suites, Uyo.
Expected to attract 1,000 guests and reach 10 million impressions on media platforms, the event will also feature the Green Excellence Award, offering a unique opportunity for corporate organisations, NGOs, government Ministries, Departments, and Agencies as partners.
Ukeme assured that by sponsoring Miss Environment Akwa Ibom 2025, organisations will benefit from positive brand positioning, new business relationships, and access to a large and engaged audience.