After several accusations of politicizing the above subject matter, Africa Magic, the South African cable broadcasting digital TV, has announced the launch of a channel dedicated to showcase the rich cultural heritage of the Igbo nation, Africa Magic Igbo Channel.
The 24 hours general entertainment channel follows the success of the Africa Magic Hausa and Yoruba channels and will go on air from April 2.
The launch of Africa Magic Igbo, which will be available on DStv channel 159, could not have come at a better time.
M-Net, owners of the Africa Magic channels that avails Africans with platforms to tell their stories from their perspective, is following a tradition of excellence that has long trailed its operations.
The launch of channel 159 Africa Magic Igbo has received applauses from different quarters.
Speaking on the launch, the Managing Director of M-Net (West Africa), Wangi Mba-Uzoukwu, said: “We are thrilled to announce the launch of Africa Magic Igbo.
“Igbo language entertainment content has always played a prominent role in the Nigerian film and television industry and we are glad to offer a platform where this rich content can be showcased to the rest of Africa and the world.
“Popular Igbo language content like Living in Bondage, Nneka the Pretty Serpent and many others set the trend for the modern Nigerian film and television industry, or Nollywood as it’s called; it is thus only fitting that such content should be given a platform where it is easily accessible by audiences around the continent.
“With the launch of Africa Magic Igbo, we have once again proven our commitment to providing content made for Africa by Africans.